Driving the now and defining the next in B2B Marketing

We work best with brands that have a vision for their tomorrow. Those that know marketing can make it real. By blending human insight with AI, we’ll deliver experiences that truly make a difference to your business. 

Unlocking marketing success with the power of Intelligence

Everything starts and ends with ‘Intelligence’. It’s the foundation for continuously improving your marketing.

Data-driven, insight-led, evidence-based – it all amounts to the same. It’s the ‘Intelligence’ we harness that powers great performance across all we do. 

We apply this intelligence and combine it with our deep B2B industry experience and creativity, crafting strategies that deliver tangible business success through your marketing.  

introducing Propulsion OS

Our agency operating system

Setting the new standard in B2B agency services. Combining AI and data with strategic and creative talent, Propulsion is how we deliver high-impact B2B marketing, faster and more efficiently than ever.

  • Accelerate time to market : Intelligent automation to operate at speed and scale.
  • Adapt to changing audience needs: Personalized experiences driven by real-time intelligence.
  • Amplify impact: Reach, engage, and drive better value and ROI.
  • Align marketing with business goals : Unlock growth and stakeholder buy-in.
  • Augment your in-house skills and expertise: A partnership that’s fully accountable for your success. 
Propulsion OS is our proprietary operating system through which we deliver strategy, creative, data and AI solutions.

Executive leadership

We haven’t added up their collective years of experience, but we’d wager it’s a lot! 

  • A man with short hair and a beard, wearing a black jacket over a white shirt, smiles.

    Chris Bagnall

    CEO and Founder

  • A smiling person with a bald head, wearing a grey blazer over a white shirt, against a light background.

    Ricky Abbott

    President, Americas

  • John Massey (1)

    John Massey

    Managing Director, APJ

  • Smiling man in a suit with a patterned shirt, standing in an office environment.

    Chris Wilson

    Managing Director, EMEA

  • Professional headshot of bald man in dark blazer and white shirt with arms crossed

    Paul Cowin

    EVP, Global Activation and Technology

  • Professional headshot of middle-aged man in dark suit jacket, blue checkered shirt, and wire-rim glasses

    Tymon Broadhead

    CFO

  • John Farrell

    John Farrell

    Non-Executive Chairman

  • Nicola Doyle

    Nicola Doyle

    Executive Director

One agency. Many offices. 

A global footprint but with local intelligence and expertise.  

Our workspaces

From the East coast to the West, our US offices bring together teammates from across America to create outstanding work.

Americas leadership

  • A smiling person with a bald head, wearing a grey blazer over a white shirt, against a light background.

    Ricky Abbott

    President, Americas

  • Professional headshot of a woman in a brown blazer against a light background, smiling.

    Natasha Barber

    SVP, Global Operations

  • Man with short dark hair in a light blue shirt against a light gray background.

    Tim Casey

    VP, Client Services

  • David Reid

    David Reid

    VP, Global Growth

  • THIBODEAUX_SCOTT

    Scott Thibodeaux

    VP, Creative Director

  • MASSENGILL_MAX

    Max Massengill

    VP, GTM Strategy

  • Smiling man with a beard, wearing a checkered shirt, against a blurred background.

    Mark McCabe

    Chief Financial Officer

  • A woman with long, wavy hair smiles, wearing a cream sweater and pearl earrings.

    Sarah Reetz

    People Director

Our workspaces

Located in Singapore, Sydney, and Delhi, our APAC offices are surrounded by history, culture, and exciting creative scenes.

APAC leadership

  • John Massey (1)

    John Massey

    Managing Director, APJ

  • Ben Mulligan (1)

    Ben Mulligan

    Vice President, APJ

  • Himanshu Chadha (1)

    Himanshu Chadha

    VP, India

  • Mansi Trivedi (1)

    Mansi Trivedi

    Insights and Strategy Director, APJ

  • Bill Davies

    Bill Davies

    Creative Director, APJ

  • Rimi Sweis (1)

    Rimi Swies

    Activation Director, APJ

  • Fion Chin (1)

    Fion Chin

    Finance Director, APJ

  • Felicia Lim (1)

    Felicia Lim

    People Director, APJ

Our workspaces

With stunning views of the Thames and Tower Bridge, our London HQ is just a stone’s throw away from the beating heart of the city.

EMEA leadership

  • Smiling man in a suit with a patterned shirt, standing in an office environment.

    Chris Wilson

    Managing Director, EMEA

  • A smiling man with glasses in a dark suit and white shirt poses against a gray background.

    Barry Richards

    VP, Global Strategy

  • Man with brown hair and facial stubble wearing brown jacket over black shirt, smiling at camera

    Andrew O’Sullivan

    VP, Creative

  • vanessa-cheal

    Vanessa Cheal

    Head of Brand and Creative Planning, EMEA

  • A woman with short blonde hair wears a green patterned blouse, looking confidently at the camera.

    Heather Gregson

    Finance Director, EMEA

  • Smiling man in a blue sweater, with arms crossed, against a gray background.

    Graham Warren

    Operations Director, EMEA

  • A man in a black shirt stands confidently with arms crossed against a gray background.

    Alex Beddoe

    Head of Biddable Media

  • Woman with dark hair pulled back wearing gold hoop earrings and light blue collared shirt

    Alia Al Hazeem

    Media Director, EMEA

  • A smiling person in a striped blazer stands in front of a wooden wall with decor.

    Penny Parkes

    VP, Growth

Transmission's Americas Team
Transmission's Asia-Pacific team

Team Transmission

Our ‘One Agency’ ethos brings us together. A collection of individuals but with shared values and the drive to continuously improve and define the next in B2B marketing.  

Join us
Our heritage

Our agency values 

Uniting us around a shared set of traits we look for when bringing anyone new into our business.  

We’re curious

Transmission is a home for curious minds to create the future. We’re curious about change and continuous improvement. We encourage fearless mindsets that push the boundaries and embrace what’s next. 

We challenge

We always start with the ‘why’. We challenge ourselves, each other, and our clients – without fear of judgement or criticism. Challenging the norm helps us find better outcomes. 

We innovate

We break convention and look for new ways to solve problems. We want to define the next in B2B marketing, we don’t stand still, and we always strive to find a new method, use of data, or technology to answer a brief.

We make a difference

We strive to create impact and drive success in everything we do. With a performance mindset in the DNA of our agency, we stand up to be counted and will be judged on our results. 

Check out our work…

From brand to demand and everything in between.

More of our work
  • Split image featuring abstract art and a close-up of a bearded man with glasses.

    Windows 11 Pro

    Copilot wasn’t just a Windows 11 Pro feature upgrade; it was a game changer. Our platform drove awareness, demand, and sales to drive growth.

    Read case study

  • AutoStore

    AutoStore, a global warehouse automation and fulfilment solution provider, faced ambitious growth targets to outperform market growth.

    Read case study

  • A person in a yellow sweater types on a laptop, surrounded by a colorful, swirling effect in a subway.

    Snapdragon X Elite

    A powerful end-to-end program and creative platform to drive awareness, familiarity, and consideration for Snapdragon X Elite with market-shaping results.

    Read case study

  • A hand holds a black circle over a second black circle on a pink background.

    Savanta

    Debuting the way to make better business decisions for Savanta.

    Read case study

  • Stormy landscape with power lines, flying leaves, and "WEATHER HAPPENS" text overlay

    Centrica

    We created a content-rich campaign focused on one of Centrica’s key propositions: Powering Resilience.

    Read case study

  • A graphic showing emails from a nurture journey for Bricsys

    Bricsys

    Bricsys needed a cost-effective digital go-to-market strategy to reach their audience, but held only a small share in a competitive marketplace.

    Read case study

  • Man in suit with double exposure effect showing silhouettes overlaid on his torso, looking upward thoughtfully

    Iron Mountain

    We used a multi-pronged, multichannel approach to change perceptions, help Iron Mountain stand out, and engage audiences across industries.

    Read case study

  • Enfuce

    Helping Enfuce evolve its brand proposition and strengthen its market-leading position in the wider payments industry. 

    Read case study

  • Snow-covered mountain peak with wind-blown snow against dark stormy sky

    McGill + Partners

    A digital-first, culturally progressive brand built to be completely unlike anything else on the market.

    Read case study

  • JCB

    We helped JCB smash awareness, familiarity, and consideration targets in Europe by showing how business is ‘Better With Omotenashi’.

    Read case study

… and some recent wins

Creative, content, ABM, strategy… you name it, we’ve won it.

SEE ALL AWARDS

Our view on diversity, equity, and inclusion 

We believe that a better future is one where more voices have a platform. Where inclusivity reigns and where people of all colours, genders, and backgrounds are given the opportunities they deserve. There’s great power in diversity. It opens up new ways of thinking and helps us connect more meaningfully, creating better work. 

At Transmission, we recruit and cultivate talent that reflects our world. It means we support employee-led initiatives that serve to elevate the voice of minority employees – maintaining a zero-tolerance approach to discrimination, harassment, victimisation, bullying, and intimidation. 

We capture and track internal data to measure diversity across every level of the agency to avoid gender or ethnic pay gaps. And we hold regular diversity training for staff across the business as we aspire to create work that recognises diverse audiences. 

This is how we foster a working environment that pushes us to drive the now and define the next in B2B marketing. 

Ready to make your marketing a driver of business growth? 

See how we can help you build long-term business success.

Get in touch