Channel Marketing

Transform your channel marketing to drive high-performing and relevant comms.

We can help you structure, build, and manage successful channel marketing programs to drive greater value, to and from your partners. 

We consistently see that channel marketing campaigns are run and managed in silos to the rest of the business. At Transmission, we believe in driving greater value from our marketing campaigns by adapting for the channel.

And our award-winning and expert channel marketing services can be applied to help you maximize the effectiveness of your channel efforts.

We can help build an end-to-end strategic marketing approach to get more out of your channel marketing.


Excite partners about your offering in order to recruit


Give partners material to use with their customers.


Go to market together.

And here’s how we can support you through the process.


There’s no one-size-fits-all approach to partner programs. Services, sales cycles, and types of partners all impact things. Our team has the experience to plan and create the optimal approach for above-optimal results.


With our extensive research team and innovative tech, we’ll help you find the right partners to build a mutually beneficial partner program.

Engage and enable

The sooner you get your new partners up to speed, the quicker you can drive revenue. We help support the relationship with a consistent engagement plan to keep them invested.

Generate demand

We build bespoke activation plans that deliver against your objectives to drive revenue from your channels – for both your brand and your program partner. We can create them such that you reach end-users with your partner or if you'd like to work through them, in ways that make it easier for your partners to sell your services.


Because we’re data-driven, we’ll ensure you’ve got a holistic view of the effectiveness of your endeavors, across your partners, programs, and activity.