Insights

Back

Posted on:
July 23rd, 2019

Account-Based Marketing in 2019 ft Ricky Abbott and Idio.

TR 1750 170119 BLOG POST RICKY ALIGNMENT FOR ABM 2

Last week Ricky joined Johnny Rose, Head of Content at Idio for a mid-year ABM recap podcast.

In 22 minutes learn from Ricky Abbott – President, Americas at Transmission, about:

1) The state of account-based marketing in 2019

2) The application of AI to ABM initiatives

3) The importance of first party intent data for ABM

Listen to the podcast here: https://idio.ai/resources/in-the-know-podcast/account-based-marketing-in-2019/